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In today’s digital age, it is essential for NGOs and charities to use digital tools to raise awareness of their cause, engage with donors, and build stronger relationships with their communities.

In recent years, there has been a growing trend of donors turning to digital tools and platforms to engage in charitable giving. This shift in behavior is not limited to making transactions, as individuals are also using digital resources to research and choose the causes they want to support. The use of these digital tools for giving is being largely driven by Millennials, who are more digitally savvy. As a result, nonprofits that prioritize digital fundraising strategies and cater to the preferences of this generation are likely to benefit from increased donations.

So let’s take a closer look at some top digital tools and the ways in which they can support your fundraising.

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